Instant access · PDF guides + web app · 365-day money-back guarantee
Master Modules
For parents of babies 0–12 weeks

You’re not doing it wrong. Newborn sleep is just confusing.

The Newborn Sleep Playbook is a gentle, step-by-step guide to wake windows, sleepy cues and a flexible rhythm for your baby’s first 12 weeks. Plus printables for the fridge, a web app for 3 a.m., 7 bonus guides and 3 surprise gifts: 149 pages and a web app, 183 pages with your gifts.

Yes, I want the Playbook — $37Instant access · one payment · no subscription
Instant PDF accessNo cry-it-out365-day money-back guarantee
The Newborn Sleep Playbook ebook on a tablet, with printable charts and the web app on a phone
The 46-page Playbook, the printables and the web app, plus 7 bonus guides and 3 gifts: everything on one desk, and on your phone.
Sound familiar?
✕

The problem was never your instincts

  • Your baby has been awake 45 minutes. Is she sleepy, hungry, or just done? You guess, and a wrong guess can cost you the next hour.
  • You typed “is this normal?” at 2 a.m. and got six answers. One says wait, one says worry, one says buy a gadget.
  • Hiccups, grunting, a nap that ends at 30 minutes. Every little noise feels like a problem you’re supposed to fix.
  • Your mom, your sister and the group chat all have advice. None of it matches.
  • You love this baby more than you thought possible, and you’re so tired it scares you. You just want one clear plan you can trust.
↓ ↓ ↓
The Newborn Sleep Playbook bundle: ebook, quick reference, printable charts and web app

One calm place for the answers, the charts and the 3 a.m. tools.

★

What changes when you have a plan for weeks 0–12

  • You know what’s normal. 101 plain-English answers to the questions you’d otherwise Google in the dark, with clear flags for when to call your pediatrician.
  • You catch the sleepy window. A wake-window chart for every stage from 0 to 12 weeks, plus sleepy cues vs. overtired cues so you can read your baby, not the clock.
  • You stop doing math at 3 a.m. Print the charts, tape them to the fridge, tick the boxes. Your tired brain doesn’t have to remember anything.
  • You have a calm-down ladder. Step-by-step ways to settle a fussy baby with cuddles, rocking, swaddling and sound, with no cry-it-out anywhere.
  • Your day gets a rhythm, not a rigid schedule. Eat, play, sleep loops that bend around your baby and your life.
  • Everyone who helps is on the same page. Routine cards and a fridge contact list for your partner, grandparents or night nurse.
Early sleepy cues versus late overtired cues: act early

Read the early cues and wind down before the meltdown.

The calming ladder: seven steps from pausing and listening to holding until calm

The calming ladder: seven gentle steps, no cry-it-out.

Same baby. Same house. Just a lot less guessing.

Show me the Playbook — $37
Instant accessOne payment365-day guarantee
How it works

From checkout to tonight’s plan in about 10 minutes

No course to log into, no schedule to memorize. You open your files and start.

1

Open your files

Your access link arrives the moment you pay: the Playbook, the printables, your 7 bonus guides and the web app, all in one place. Your 3 surprise gifts unlock in the members area.

2

Read “Your 10-minute plan for tonight”

The first chapter is built for skimming at 3 a.m. Seven small steps, from the safe sleep space to the next feed.

3

Follow your baby’s cues

Print the wake-window chart, start the timer on your phone, and adjust week by week. Your baby sets the pace.

Three steps: open your files from the email, read Your 10-minute plan for tonight, print the wake windows chart for the fridge

Three steps, about 10 minutes.

The gentle method

Three simple ideas. No letting your baby cry it out.

The Playbook doesn’t ask you to be strict or to follow a clock. It teaches you to read your baby, then lets a simple rhythm grow around that.

The gentle method: wake windows, sleepy cues and a flexible eat, play, sleep rhythm

The gentle method in one picture.

01

Wake windows

Newborns can only handle a short stretch awake before they need sleep again. Learn the typical range for each week, so you can start winding down before the meltdown.

02

Sleepy cues

Yawning, staring off, jerky arms, little fusses. Your baby tells you a lot before the crying starts. The Playbook shows early cues vs. overtired cues side by side.

03

A flexible rhythm

Think in loops: eat, play, sleep. The order helps, the exact times don’t matter. Snuggle naps, babywearing and rocking all stay on the menu.

Eat, play, sleep loop: order matters, exact times do not

Eat, play, sleep: the order helps, the exact times don’t.

A peek inside: wake windows by week

Commonly cited awake time between sleeps (rough ranges, not rules)

0–2 weeks35–60 min
3–4 weeks45–60 min
5–6 weeks45–75 min
7–10 weeks60–90 min
11–12 weeks75–120 min

The full chart, with sleepy cues and tips for each stage, is inside. Watch your baby, not the clock.

Wake windows by week poster: rough ranges, not rules

The printable poster version, in the Printables Pack.

Safe sleep comes first. Every plan in the Playbook sits on top of the American Academy of Pediatrics safe sleep recommendations: on the back, on a firm flat surface, in an empty sleep space.
Safe sleep setup: baby on their back, firm flat surface, empty space, no pillow, blanket, bumpers or toys

Safe sleep first: on the back, on a firm flat surface, in an empty sleep space.

Get the Playbook — $37
What’s inside

Everything you need for the first 12 weeks

The core system, 7 bonus guides and 3 surprise gifts. 149 pages plus a web app, and 183 pages once your gifts unlock. All of it comes with your order.

The Newborn Sleep Playbook cover and sample pages
Core system46 pages · 13 chapters

The Newborn Sleep Playbook

Value $47 · Included

Plain-English guidance for the first 12 weeks, written for tired parents who want a plan, not a lecture. Read it one chapter at a time.

  1. Start here, plus your 10-minute plan for tonight
  2. What’s normal in weeks 0–12
  3. Safe sleep first
  4. Wake windows by week
  5. Sleepy cues vs. overtired cues
  6. Your soothing toolkit
  7. Teaching independent sleep, gently
  8. A flexible daily rhythm
  9. Naps
  10. Nights: working toward longer stretches
  11. Troubleshooting common worries
  12. Taking care of you
  13. When to call your pediatrician + a 7-day starter plan
The Newborn Sleep Printables cover and a wake windows chart
Core system12 pages · US Letter

The Printables Pack

Value $19 · Included

Print once, stick it on the fridge, and stop doing math at 3 a.m. Ready for any home printer.

  • Wake windows by week
  • Your 7-day starter plan
  • Sleepy cues vs. overtired cues
  • The calm-down ladder
  • Safe sleep checklist (AAP 2022)
  • “What to do tonight” plan and bedtime routine checklist
  • Daily rhythm planner, bedtime routine cards and a fridge contact list
The Newborn Sleep Toolkit web app on a phone and laptop
Core systemWeb app · 7 tools

The Newborn Sleep Toolkit web app

Value $29 · Included

Everything on your phone, ready at 2 a.m. Opens in your browser. No download, no account to create.

  • Wake window timer
  • Sleep, feed and diaper tracker, with a summary to show your pediatrician
  • Soothing sounds with a sleep timer
  • “What’s normal?” search
  • Safe sleep check
  • Bedtime routine builder
  • Research, support lines, places and communities
The Toolkit web app dashboard with seven tools: wake timer, tracker, soothing sounds, what’s normal search, safe sleep check, routine builder, research and places

Seven tools on one screen.

Plus 7 bonuses, included today

Each one fills a gap the Playbook can’t cover alone. Together they add 91 more pages.

101 Newborn Sleep Answers: What’s Normal? cover and sample pages
Bonus #1 · 19 pages

101 Newborn Sleep Answers: What’s Normal?

Find the answer to any 3 a.m. question in seconds, and know when it’s typical and when it’s time to call your pediatrician.

Because the worst part of the night is not knowing.

Value $17 · Free today
Bedtime & Soothing Cards cover and sample pages
Bonus #2 · 10 pages · 24 cards

Bedtime & Soothing Cards

Cut-out routine steps, calming moves and 3 a.m. reminders you can grab with one hand.

So your tired brain never has to remember the steps.

Value $12 · Free today
Partner Night-Shift Planner cover and sample pages
Bonus #3 · 9 pages

Partner Night-Shift Planner

Split the night so both of you get real sleep, with simple shift models and a swap plan.

Because two half-rested parents are harder than one rested one.

Value $12 · Free today
Safe Sleep Nursery Setup Guide cover and sample pages
Bonus #4 · 18 pages

Safe Sleep Nursery Setup Guide

Set up a calm, safe sleep space before baby comes home, checked against the AAP safe sleep recommendations.

Get the room right once, then stop worrying about it.

Value $17 · Free today
Fussy Weeks & Growth Spurts Calendar cover and sample pages
Bonus #5 · 9 pages

Fussy Weeks & Growth Spurts Calendar

See what many parents notice week by week, with a 12-week tracker for the fridge.

So a rough week feels expected, not alarming.

Value $12 · Free today
The Grandparent & Helper Handbook cover and sample pages
Bonus #6 · 14 pages

The Grandparent & Helper Handbook

Hand it to grandparents, nannies and friends so everyone follows the same routine and safe sleep rules.

One page everyone can follow, so you stop repeating yourself.

Value $14 · Free today
Tired Parent Recovery Planner cover and sample pages
Bonus #7 · 12 pages

Tired Parent Recovery Planner

Rest shifts, easy meals and a script for asking for help, so you get taken care of too.

Because a rested parent is the best sleep tool there is.

Value $17 · Free today

And 3 surprise gifts

Unlocked in your members area as you go, so there’s something new to open in your first week. They add 34 more pages.

First 12 Weeks Memory Journal cover and sample pages
Surprise gift #1 · 10 pages

First 12 Weeks Memory Journal

One page every two weeks: prompts, logs and a letter to your baby.

Because these weeks go fast, and you’ll want to remember them.

Unlocks in your members area after your second visit.
Value $19 · Free
Calm Nursery Wall Art (6 prints) cover and sample pages
Surprise gift #2 · 8 pages · 6 prints

Calm Nursery Wall Art (6 prints)

Six soft prints to frame for the nursery, printable at home.

A small calm corner for those 3 a.m. feeds.

Unlocks in your members area 3 days after your order.
Value $15 · Free
Back-to-Work Sleep Transition Guide cover and sample pages
Surprise gift #3 · 16 pages

Back-to-Work Sleep Transition Guide

Plan the return to work with a young baby, with a 2-week transition plan.

So going back to work doesn’t mean starting over.

Unlocks in your members area 7 days after your order.
Value $17 · Free
Your 7-day plan: seven day cards with a checkbox each

The 7-day plan, ready to print and tick off.

Sample pages from the Newborn Sleep Playbook, printables and quick reference

Real pages, not stock photos. This is exactly what you get.

Get everything for $37
Instant accessYours for life365-day money-back guarantee
Be honest with yourself

Why not just keep googling at 3 a.m.?

Googling in the darkThe Playbook
CostFree, plus your sleep$37, once
Answers in one place✕✓
Wake windows by week~✓
Sleepy vs. overtired cues~✓
Printables for the fridge✕✓
Tools on your phone✕✓
Safe sleep checklist (AAP 2022)~✓
Money-back guarantee✕365 days
Nightstand card: baby awake at 3 a.m.? Feed, change, calming ladder, or call your pediatrician

The 3 a.m. card: a quick decision, no Googling.

Sleep classes often cost $79–$99 or more. The Playbook is $37, once.

Your order

Everything you get today

One payment. No subscription. Nothing to add. 149 pages + web app today, 183 pages with your gifts.

The complete Newborn Sleep bundle: Playbook, printables, bonus guides and web app
The complete bundle
The Newborn Sleep Playbook + 7 bonuses + 3 gifts
The core system Value $95
The Newborn Sleep Playbook46 pages · 13 chapters · so you know exactly what to do tonight
$47Included
The Printables Pack12 pages · wake windows, 7-day plan and cards for the fridge
$19Included
Newborn Sleep Toolkit web app7 tools · timer, tracker and sounds for 3 a.m.
$29Included
7 bonuses Value $101
Bonus #1: 101 Newborn Sleep Answers: What’s Normal?101 answers · 19 pages · know what’s normal
$17Included
Bonus #2: Bedtime & Soothing Cards10 pages · 24 cards · soothing steps you can grab with one hand
$12Included
Bonus #3: Partner Night-Shift Planner9 pages · split the night, both of you rest
$12Included
Bonus #4: Safe Sleep Nursery Setup Guide18 pages · a safe sleep space, set up once
$17Included
Bonus #5: Fussy Weeks & Growth Spurts Calendar9 pages · rough weeks, mapped out
$12Included
Bonus #6: The Grandparent & Helper Handbook14 pages · everyone follows the same routine
$14Included
Bonus #7: Tired Parent Recovery Planner12 pages · rest and help for you
$17Included
3 surprise gifts Value $51
Surprise gift #1: First 12 Weeks Memory Journal10 pages · unlocks after your 2nd visit
$19Included
Surprise gift #2: Calm Nursery Wall Art (6 prints)8 pages · 6 prints · unlocks on day 3
$15Included
Surprise gift #3: Back-to-Work Sleep Transition Guide16 pages · unlocks on day 7
$17Included

Total value: $247

Your price today, one time:

$37
You save $210 (85% off)

USD · one-time payment · no subscription

149 pages + web app · 183 pages with your gifts

Get instant access — $37 →
Instant accessYours for life365-day guarantee

Compare: sleep classes often cost $79–$99+ · yours today: $37

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Digital files and a web app. Nothing is shipped. Your access link arrives right after payment.

Who is this for?

You have a baby between 0 and 12 weeks old and you’re running on very little sleep.
You’re expecting and want to know what to expect before the first night home.
You want gentle, responsive guidance: cuddles, rocking and babywearing welcome, no cry-it-out.
You’d rather have one clear plan than twelve browser tabs, and you want to know when something is normal.
You’re at week 10 or 12. The plan and the tools still fit.
Built on public guidance

Skip the fake stars. Check the sources.

We’re new, and we’d rather show you the real pages than a wall of reviews. Every safe sleep recommendation in the Playbook follows the American Academy of Pediatrics 2022 guidance. These are the sources behind it.

Educational guidance. It does not replace your pediatrician.

A taste of the answers

The questions every new parent asks at 3 a.m.

Tap a question. These are straight from the bonus guide 101 Newborn Sleep Answers.

Is it normal for my baby to wake every 2 to 3 hours?

Yes. Small tummies and fast digestion mean frequent feeds. Many babies work toward longer stretches over the first months.

My baby only sleeps 30 to 45 minutes at a time. Is that normal?

Short sleeps are very common at this age. Newborn sleep cycles are short, and babies often wake between them. The Playbook shows what helps.

How much do newborns sleep?

Commonly cited totals are around 14 to 17 hours a day in the first weeks, spread over many short sleeps. Individual babies vary, and that is normal.

Is it normal for my baby to sleep a lot during the day and be awake at night?

Yes. Many newborns mix up day and night at first. Active, bright days and dim, quiet nights help the rhythm develop over time.

When should I call my pediatrician?

You know your baby best. If something feels wrong, call. The reference lists the common situations that need a call, such as a fever in a baby under 3 months, trouble breathing, or a baby who is very hard to wake.

…plus 96 more, with a search in the web app.

Get all 101 answers — $37
Money-back365Day guarantee

Try it for 365 days. Zero risk.

Read the Playbook. Print the charts. Use the app for a few nights. If it’s not for you, write to us within 365 days of your purchase and we’ll refund your payment in full.

[email protected]
Fair question

“Why only $37?”

Because it’s 100% digital: PDFs and a web app. No video production, no shipping, no subscription. Sleep classes often run $79–$99 or more, and we’d rather make this easy for tired parents to say yes to.

And because what you’re paying for is clarity. A plan you can follow with one hand while you hold the baby with the other.

You might be thinking…

“I’m too tired to read a whole book.”

That’s why it’s built for skimming. There’s a 10-minute plan for tonight, tick-box printables, and a search in the app. Read one chapter at a time, or none of them, and just use the checklists.

“Will I have to let my baby cry it out?”

No. The Playbook is built around responsive comfort: cuddles, rocking, babywearing and a calm-down ladder you climb one step at a time.

“My baby is already 8 or 10 weeks old.”

It still fits. The wake windows, the cues and the rhythm go all the way to week 12, and the web app’s wake window timer adjusts to your baby’s age.

“I don’t know what’s normal. I don’t want to miss something.”

That’s exactly what the 101 Answers guide is for, with a clear list of when to call your pediatrician. It never replaces a call when you’re worried. A call is always okay.

Frequently asked questions

How do I get my copy?

Right after checkout you get instant access to your personal download page and the web app. Print the pages you want and use the app on your phone.

Is the Playbook right for my baby?

If your little one is 0–12 weeks old, yes. Even at week 10 or 12, the plan and the tools still fit. If you’re expecting, you can read it before the baby arrives.

Will my baby sleep through the night?

There is no guarantee your baby will sleep through the night, and we can’t promise a specific number of hours or any result. Every baby is different. The Playbook helps you understand what’s typical, read your baby’s cues and build gentle habits and a flexible rhythm at their own pace. It takes practice and patience.

Do I have to let my baby cry it out?

No. The Playbook doesn’t use cry-it-out. It’s built around hugs, snuggles, rocking, babywearing and flexible routines instead of rigid schedules.

What about safe sleep?

Safe sleep comes first. The guide follows the AAP recommendations: baby on their back, on a firm flat surface, with an empty sleep space. The web app includes a safe sleep check you can run any time.

Does it work if my baby is breastfed, bottle-fed or both?

Yes. The strategies are written to adapt to your feeding method and your family’s routine.

What do I need to use it?

The Playbook, bonuses and gifts are PDFs you can read on any phone, tablet or computer, or print on US Letter paper. The web app opens in your browser. No special software, no login to create.

What are the surprise gifts, and when do I get them?

Three extra guides that unlock inside your members area: the First 12 Weeks Memory Journal after your second visit, the Calm Nursery Wall Art 3 days after your order, and the Back-to-Work Sleep Transition Guide 7 days after. They’re included in your price. Nothing more to buy.

How many pages is everything?

The Playbook, printables and 7 bonus guides add up to 149 pages, plus the web app. With your 3 gifts, it’s 183 pages.

Is it a subscription?

No. One payment of $37, and the files are yours for life.

Is this medical advice?

No. It’s educational information for parents and does not replace your pediatrician. Always talk to your baby’s doctor about health, feeding or sleep concerns.

What if I have more questions?

Write to us at [email protected]. We’re happy to help.

Tonight can be different

Start with a plan for tonight

The Playbook, the printables, the web app, 7 bonus guides and 3 surprise gifts. A $247 value, yours today for $37. One payment.

The Newborn Sleep Playbook
Get instant access — $37 →
Instant accessYours for life365-day money-back guarantee
Educational guide. It does not replace your pediatrician. This material is general information for parents and is not medical advice. Always talk to your baby’s doctor about health, feeding or sleep concerns. Every baby is different, and results vary.

Safe sleep reminder: always place your baby on their back to sleep, on a firm, flat surface, in an empty crib or bassinet, as recommended by the American Academy of Pediatrics.

The Newborn Sleep Playbook$37 · instant access · 365-day guarantee
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